Jaw dropping rail skills? Checked. Serial trick stompers? Got it. Rad style? Without a doubt. Plan to dominate the world? You can bet your ass on it. We are talking about the Helgason Brothers, Eiki and Halldor, snowboard’s hottest new property.  Fresh from bagging a couple of Transworld awards, an X Games victory and the wrapping of another episode of their extremely hilarious blog, helgasons.com, the Brothers have now sealed a sweet deal with Skullcandy and are now part of its global assault team. “I have been down with Skullcandy from day one, long before I was sponsored by them”, says Eiki. “Erik and Jason are super cool dudes and I’m really looking forward to working with them and the rest of the Skullcandy team.” The Erik in question being Erik Abrahamsson, Skullcandy Europe’s Marketing Director, who shares the love as well: “I’ve been watching the Helgasons the last two years, seeing them evolving into the dynamic duo that they now have become. They are a perfect fit in the Skullcandy program and we are aching to see the awesomeness coming out of this partnership.  Welcome onboard my brothers!” The deal supports both the Brothers and their fast-growing blog, the helgasons.com. As Halldor puts it, “Skullcandy is the shit! Everybody working there is super cool and the have the sweetest headphones out there. We’re also super stoked Skullcandy decided to support helgasons.com. With their help we will be soon bigger than Facebook”. You’ve been warned.

PRESS CONTACT
Rita Comi +44 (0) 207 226 8787 rita@kaoseurope.com

The 2010 Monster Energy Grand Prix de France is going to be a series of races with the sort of style never before seen within MotoGP and its sister classes. Monster Energy’s reputation for putting on a show means you can expect riders, Monster girls and music acts to be dominating the spectacle all weekend. Monster works with Valentino Rosi and the Tech 3 team as well as Marco Simoncelli, Aleix Espargaro, Andrea Iannone, Toni Elias and Bradley Smith.

Media are invited to put requests to Monster for interviews with riders and personalities across the weekend but expect to be working in original surroundings. Interviews in hot tubs you say? See you there.

Press enquiries should be made to Jimmy Goodrich: jimmy@kaoseurope.com; +44(0)207 226 8787.

europe.monsterenergy.com

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